Yash Raj Films Announces New OTT Movie
Film production and distribution house Yash Raj Films has announced a direct-to-OTT movie titled Vijay 69, starring Anupam Kher, under the banner of YRF Entertainment, its digital arm.
The director is Akshay Roy, who previously directed Meri Pyaari Bindu with YRF and has also worked on films such as Mira Nair’s The Namesake, Aamir Khan’s directorial debut Taare Zameen Par and Deepa Mehta’s Water as an assistant director.
Vijay 69 is produced by YRF’s homegrown Maneesh Sharma, who previously directed Band Baaja Baarat and produced Dum Laga Ke Haisha and Sui Dhaaga: Made In India. He is currently directing the next offering of YRF Spy Universe Tiger 3 starring Salman Khan and Katrina Kaif.
A month ago, YRF Entertainment announced its second OTT show, a crime thriller titled Mandala Murders! created and directed by Gopi Puthran of Mardaani 2, which will star Vaani Kapoor, with Vaibhav Raj Gupta in the lead role. Manan Rawat, who has previously worked as an associate director on many YRF films, will be co-directing the series.
YRF’s OTT slate also includes The Railway Men, based on the 1984 Bhopal Gas Tragedy. The series stars R Madhavan, Kay Kay Menon, Divyendu and Babil Khan.
“We are very excited about storytelling in the digital medium. We have a few shows planned for later this year and next year. We’ll keep doing what we know, which is content creation, and then we’ll talk to partners at the right time. We are used to working in a certain way and would like to continue to do so. Our content is in high demand. But we are not a company looking for money up front or to make a quick buck. We’re here for the long haul. If we find a place for our stories tomorrow, we would be more than happy,” Akshaye Widhani, CEO of Yash Raj Films, said in a recent interview with Mint.
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Updated: May 05, 2023, 8:41 AM IST